Muhammad Tariq Siddiqui, Ambreen Ashfaq, Muhammad Kamran Ashfaq, Sarim Zafar, Fatima Zafar Farooqui, Ariba Khan. THE IMPACT OF GENERATIVE AI CO-PILOT INTEGRATION AND TASK-TECHNOLOGY FIT ON INDIVIDUAL CREATIVE PRODUCTIVITY. SES [Internet]. 2026 Mar. 31 [cited 2026 Jun. 15];4(3):1666-73. Available from: https://thesesjournal.com/index.php/1/article/view/2362